Virgin Mobile introduces spending caps to give customers more control

28 September 2018

  • Virgin Mobile app revamp will enable customers to set a spending cap and keep track of their bills more easily
  • All 4G customers will receive second speed boost of this year at no extra cost


Starting today, Virgin Mobile customers can set a cap for any extra cost outside of their monthly call, text and data allowance. This comes as Virgin Mobile also increases its maximum 4G speeds by 40% to 70Mbps from 50Mbps – the second speed boost this year.

Virgin Mobile’s new Spending Caps will let all new and upgrading pay monthly customers set a spending limit so there won’t be any surprises in their next bill. From £0-100, customers have the flexibility to apply a tailored cap which suits them; giving them even more control to manage their account and usage.

The new Spending Caps are designed to give customers peace of mind and complete ownership over how much they can spend if they use up their monthly allowance. To add an extra layer of reassurance, Virgin Mobile will send customers an SMS alert when they approach their spending cap and again if the limit is reached. These alerts will be in addition to the warnings Virgin Mobile already sends when a customer uses up their inclusive monthly allowance.

The Virgin Mobile App, previously called ‘My Account’, will be refreshed at the end of this month to offer customers a simple way to set a spending cap alongside a host of other new features.

The revamped app will provide an easy way for customers to keep track of their monthly spend and monitor their account. In addition to adding a Spending Cap, the app will enable customers to see details of their monthly plan, buy data add-ons and get help and support. Further support functionalities will start rolling out later this year such as in-app messaging so customers can get help at a convenient time; even when on the go.

Customers can also set a Spending Cap online, in-store or by calling Virgin Mobile customer services.

Jeff Dodds, Managing Director of Virgin Mobile said, “Spending caps have been high on our customers’ wish list for some time, so we are pleased to be able to start introducing them now. Combined with our freshly updated app and even faster 4G speeds, we’re giving our customers a fast and flexible service with more control and peace of mind than ever before.”

All of Virgin Mobile’s plans come with data-rollover, data-free WhatsApp, Facebook Messenger and Twitter as standard and superfast 4G that’s faster on average than Vodafone, Three and O2.

-Ends -

Notes to Editors:

· All Pay Monthly customers with a new Virgin Mobile SIM card can apply a Spending Cap at any stage during their contract. Those with an old SIM card (existing customers who haven’t changed their SIM card or upgraded since November 2017) may require a new SIM card in order to apply a Spending Cap.

· Faster 4G speed: Based on Ookla’s analysis of Speedtest Intelligence data from 01/04/18 to 30/06/18. Ookla trademarks used under license and reprinted with permission.

· The Virgin Mobile App will be available on iOS and Android.

· With Virgin Mobile’s upgraded 4G speeds, customers can now download a large game (100mb) in as little as 12 seconds, or a HD movie (1.8gb) in three minutes and 30 seconds.

About Virgin Media

Virgin Media offers four multi award-winning services across the UK and Ireland: broadband, TV, mobile phone and landline.

Our dedicated, ultrafast network delivers the fastest widely-available broadband speeds to homes and businesses and we’re expanding this through our Project Lightning programme, which could extend our network to up to 17 million premises.

Our interactive Virgin TV service brings live TV, thousands of hours of on-demand programming and the best apps and games to customers through a set-top box, as well as on-the-go through tablets and smartphones.

Virgin Mobile launched the world’s first virtual mobile network and offers fantastic value and innovative services with 4G connectivity. We are also one of the largest fixed-line home phone providers in the UK and Ireland.

Through Virgin Media Business we support entrepreneurs, businesses and the public sector, delivering the fastest widely available broadband speeds and tailor-made services.

Virgin Media is part of Liberty Global, the world’s largest international TV and broadband company. Liberty Global connects 21 million customers through operations in 10 countries across Europe subscribing to 45 million TV, broadband internet and telephony services. It also serves 6 million mobile subscribers and offers WiFi service through 12 million access points across its footprint.