Virgin Mobile launches the UK’s first truly unlimited mobile plan

22 February 2018

  • Virgin Mobile launches truly unlimited plan for customers with TV, broadband and landline
  • 4G customers also benefit from speed boost of up to 50Mbps

Virgin Mobile has today launched the UK’s most generous big data deal, with no caps, throttling or hidden catches. Truly Unlimited is a mobile plan created exclusively for Virgin Media’s TV, broadband and landline customers. It highlights the company’s commitment to its existing cable customers and demonstrates Virgin Media’s ambition to go the extra mile for its most loyal customers.

Unlike most other ‘unlimited’ offerings, Virgin Mobile’s new plan is truly unlimited, giving its customers peace of mind; they can enjoy unlimited minutes, texts and data for just £25 a month, without the fear of ever exceeding their allowance. This comes as Virgin Mobile gives its existing 4G customers a speed boost of up to 50Mbps – so no one is left behind

Truly Unlimited is a step towards bringing Virgin Mobile and Virgin Media’s high quality services closer together to offer even more benefits to cable customers choosing Virgin Mobile services. Virgin Media’s ultrafast broadband paired with top deals from Virgin Mobile gives customers the ultimate connected experience. Whether using WiFi or superfast 4G, customers have fast speeds at their fingertips inside and outside the home and with Truly Unlimited can rest assured that they will never run out of data.

Jeff Dodds, Managing Director at Virgin Mobile said:

Virgin Mobile is giving our customers peace of mind by eliminating the fear of running out of data. Unlike our competitors, we won’t enforce caps or throttle speeds; our Truly Unlimited customers will get what it says on the tin – a truly unlimited service. Loyalty deserves to be rewarded and we’re going the extra mile to give our customers the best. From fast 4G to huge data plans, our customers are always covered.

Truly Unlimited is available as a SIM Only deal or can be purchased alongside a handset, giving consumer customers flexibility and the freedom to call, text and stream to their heart’s content.\n\n 

All of Virgin Mobile’s existing 4G customers, with and without cable services, will continue to benefit from data rollover and data-free WhatsApp, Facebook Messenger and Twitter as standard, so they can stretch their data further without anything leftover going to waste. Virgin Mobile’s flexible plans also allow customers to change their tariff every 30 days, so whether they want more data or fewer minutes, they can tailor their plan to suit their needs.\n\n 


Notes to editors:

  • Virgin Mobile’s Truly Unlimited customers will enjoy unlimited texts, minutes and data without caps or throttling. Truly Unlimited is for consumers only and not to be used for commercial purposes.
  • To be eligible for Truly Unlimited customers must take a Virgin Media broadband service or broadband bundle i.e. broadband, TV and/or landline.
  • Truly Unlimited is the UK’s only unlimited plan with no tethering, throttling, speed restrictions or caps. Priced at £25 a month Truly Unlimited is cheaper than competing plans, which due to restrictions limit customer’s use and offer less value.
  • Eligible customers can get Truly Unlimited by calling customer services, going online or visiting a Virgin Media store.
  • Up to 50Mbps speed boost refers to download speeds.
  • Truly Unlimited is available as a 12 month SIM Only plan or can be purchased with a handset. It is available across Virgin Mobile’s full handset range.
  • Virgin Mobile uses EE’s network – offering superfast 4G speeds.