Get ahead of the curve

Got your eye on the Samsung Galaxy S8? With Trade Up you can get your hands on one sooner than you think, even if you’re still under contract, so you’ll always be bang on trend!

From £39 a month

Step 1

Have a chat with us to get your current handset valued

Step 2

Choose your ideal phone and upgrade to a new 24 or 36 month contract

Step 3

We’ll send you your new phone + packaging to return your old phone for free

Check out our range of phones

iPhone 7

From £36 a month

Learn more >

Samsung Galaxy S7

From £28 a month

Learn more >

Sony Xperia E5

From £11 a month

Learn more >

All our SIM and phone plans come with these features

Data rollover lets you keep your unused data

Data-free messaging on WhatsApp, Facebook Messenger and Twitter

Change your 4G plan up or down every month

The legal stuff

Classic Contracts: Based on single 24 month minimum term contract for phone and airtime plan. Credit check & payment by Direct Debit required. Prices shown require eBilling. For paper bill add £1.50 per month. If you cancel during your minimum term an early disconnection fee will apply. Further Legal Stuff applies – see for details.

Freestyle Contracts: Based on either a 24 or 36 month interest free Consumer Credit Agreement provided by Virgin Media Mobile Finance Limited and a 30 day rolling Pay Monthly Airtime Contract with Virgin Mobile Telecoms Limited. Credit check & payment by Direct Debit required. You must pay off your loan in full in order to upgrade your handset. 0% APR Representative. Prices shown require eBilling. For paper bills add £1.50 per month.

*Standard charges apply, please check with your network operator for rates.

Lowest monthly price: Comparison of our 36 month handset loan agreement and 1GB data, 300 minutes, unlimited texts airtime plan against published standard pricing from major competitors. Other operators offer 24 or 30 month loan terms. Email

General: Phones subject to availability. Each July your Airtime Contract will increase in line with the Retail Price Index rate of inflation announced in the April before. Plans include UK calls to UK landlines (01, 02, 03) & UK mobile networks. Calls & texts to mobiles in Jersey, Guernsey and Isle of Man are not covered by your inclusive monthly usage allowance. UK texts and data only. Speeds experienced will vary by device and location. Tethering and peer to peer file sharing prohibited. Acceptable use policy applies.

Calls to service numbers: The cost of calling 084, 087, 118 and 09 is formed of a combined access and service charge: we set the access charge and the company you’re calling set the service charge. Your access charge for these numbers will be shown on your bill and is currently 36p per minute for Pay As You Go and 45p per minute for Pay Monthly. The service charge will be advertised by the company that you are calling.

Calls to other non-geographic numbers: Freephone calls starting 0800 or 0808 are free from mobiles. Calls to 0500 are free. Calls to 08, 0870 and 070 numbers will cost you up to £2.50 a minute in the UK.

Pay Monthly SIM Only: 12 month minimum contract applies.

Pay As You Go: Customers must have some credit on their account in order to join Big Talk or Big Data & Texts. Joiners’ bonus of free texts and data or free calls valid for 45 days or until used if sooner. Joiners’ bonus applied once per account only. You may not change your tariff without our agreement. Once changed, you may not be able to migrate back to your previous tariff. Top ups made prior to joining these tariffs will not count towards monthly rewards. The total value of top-ups in a month will determine the value of the reward. Free texts, minutes and data are added on the first day of the month following the top-up(s) & are valid for one month or until used if sooner. Minutes are for UK landlines (beginning 01, 02, 03) & UK mobile networks. Texts are person-to-person within the UK (text message delivery notifications excluded.) UK data only. Tethering is prohibited. Calls to 08,0870) & 070 cost up to 41p and £2.50 per min. respectively in the UK. Unlimited Virgin Mobile to Virgin Mobile calls will be added on the first day of the month following the top up(s) and are valid for one month or until used. Registration required - visit PAYG service terms apply.

Mobile Broadband: Usage amounts given as example only. Credit check and payment by Direct Debit required. 30 day rolling or 12 month contract. If you cancel during the contract you will incur an early disconnection fee. Data bundle is for use within the UK only. Access and speeds are subject to network coverage. Voice-Over-Internet Protocol is not supported. If your use exceeds your monthly allowance you will be charged at the out-of-bundle rate of £2 a day for each day that you use data. Roaming charges apply to your use outside the UK. Pay Monthly terms of service apply. Mobile WiFi device required with upfront fee of £39.99. For full terms and conditions visit

Guaranteed next day replacement: Applies to all claims accepted before 6pm Sunday to Friday.

Money back guarantee: Our 14 day Customer Satisfaction Guarantee lets you exchange your joining pack or phone for a different one of the same value or get a full refund, less any airtime you’ve bought. Prepaid packaging will be provided to post it back. Pay As You Go customers will be charged for any airtime used according to our Pay As You Go tariff. Pay Monthly customers will be charged for any airtime used. Calls and texts prior to return will be charged at 31p per minute and 13p per text.

UK’s Best Value Network: Virgin Media awarded "Best Value Network" at 2014,2015 and 2016 Mobile Choice Consumer Awards, decided by public vote among readers of Mobile Choice magazine. Results announced in October each year and valid for one year.

MMS messaging: MMS messages to some providers/networks may be delivered by our partner service BICS and will require the recipient to download the content of the message.

Spending Caps: In line with EU Legislation, spending caps are now available to all pay monthly customers who have joined or re-contracted with Virgin Media on or after 24 September 2018[SO1] . Spending caps can be added when you join/re-contract with Virgin Media and will take effect immediately or from your next bill cycle if implemented at a later stage. Increasing or removing your cap will take effect immediately, but any reduction in spending cap will take effect from your next bill cycle. Any changes will be confirmed via text. Spending caps will not override the credit limit. Upon reaching 80% of your spending cap, you will receive a notification by SMS. Once the spending cap has reached 100%, you will receive a further SMS notification and no further out-of-bundle charges can be applied to your account (in-bundle services and access to emergency numbers will remain unaffected). Usage-related charges (including but not limited to calls or texts to premium or international numbers or roaming outside of the EU) count towards the cap; one-time charges (including but not limited to late payment fees and paper bill charges) do not count towards the cap. View and change your cap through []. See spending Cap Policy at




Huawei Mate 20 Pro, P20 and P20 Pro extra £100 cashback offer: Any phone when traded in for Huawei P20 or P20 Pro only. Offer is an additional £100 on the amount that would normally be quoted for trade ins, which depends on make, model and condition of phone. Offer ends 31st October. For terms and conditions and to check the cashback available for your handset, see

Sony Xperia XZ1, XZ2, XZ3 or XA2 & Free PS4 and FIFA 19: Receive a PS4™ and FIFA 19 Sport game (RRP £249) when you purchase a Sony Xperia XZ1, Xperia XZ2, Xperia XZ3 or Xperia XA2 on a Freestyle Pay Monthly plan. While stocks last. PlayStation™ Network (PSN), PS Store and PS Plus subject to terms of use and country and language restrictions. Service availability is not guaranteed. Online features of specific games may be withdrawn on reasonable notice - Approved payment method details required.  Full terms apply: PSN Terms of Service at PS4™ Vertical Stand sold separately. © 2018 Electronic Arts Inc.  EA, EA SPORTS and the EA SPORTS logo are trademarks of Electronic Arts Inc. Official FIFA licensed product.

Samsung Galaxy A6, A8 or S8 & Xbox one S: Receive a Xbox One S Sea of Thieves Bundle (RRP £229.99) and 3 months Game Pass subscription (RRP £23.97) when you purchase a Samsung Galaxy A8 or Samsung Galaxy S8 on a Freestyle Pay Monthly plan. While stocks last. Information correct at publication. Xbox One S Sea of Thieves Bundle and 3 months Game Pass will arrive with the phone. *Game code inside packaging, Stand not included. Download from Xbox Live: ISP fees apply; significant storage required. Xbox Live Gold required to play. 4K streaming with select apps, see HDR functionality available with supported games and TVs. Game Pass subscription game selection varies over time. Learn more at Based on either a 24 or 36 month interest free Consumer Credit Agreement provided by Virgin Media Mobile Finance Limited and a 30 day rolling Pay Monthly Airtime Contract with Virgin Mobile Telecoms Limited. Credit check & payment by Direct Debit required. You must pay off your loan in full in order to upgrade your handset. 0% APR Representative. Prices shown require eBilling. For paper bill add £1.50 per month. While stocks last.

Samsung S8 & Galaxy Tab A 10.1': Receive a Galaxy Tab A 10 when you purchase a Samsung S8 on a Freestyle plan. Save £108 with Samsung S8 and Tab A 10. Based on price drop compared to previous month. Available while stocks last.

Samsung S9 & Galaxy Tab A 10.1': Receive a Galaxy Tab A 10 when you purchase a Samsung S9 on a Freestyle plan. Save £108 with Samsung S9 and Tab A 10. Based on price drop compared to previous month. Available while stocks last.

Samsung Galaxy J3 (2017) & Amazon Dot: When you take a Samsung J3 (2017) on a Freestyle plan, receive a Amazon Dot (RRP £49.99). While stocks last.

Sony Xperia L1 & Sony Google Speaker: When you take a Sony Xperia L1, receive a Sony LF-S50G Smart Speaker (RRP £149). Speaker usually an extra £1 a month. While stocks last. 

Samsung Galaxy J3 with tablet: Receive an Alcatel Pixi 7” WiFi only tablet when you purchase a Samsung Galaxy J3 2017 or Sony Xperia L1, RRP £49.99. Tablet usually an extra £1 a month. While stocks last. Model may vary.

Samsung Galaxy A3 2017 plus Android Tablet offer: Receive a Samsung Galaxy Tab A Tablet when you purchase a Samsung Galaxy A3 2017 from Virgin Media on a Freestyle Pay Monthly tariff. Available while stocks last. The Samsung Galaxy Tab A Tablet will need to be returned with the handset along with its original packaging and all accessories if the order is subsequently cancelled, or is exchanged for a different handset. If your Samsung Galaxy Tab A Tablet is damaged on return or you fail to return all the parts and accessories, we reserve the right to charge you for any repair or replacement cost. There is no cash, credit or other alternative to Samsung Galaxy Tab A Tablet; it is not transferable. Tablet is Wi-Fi only and only available in white.

Sony Xperia XZ + free Sony Google Speaker: Receive an Google Assistant Built-in Wireless Speaker | LF-S50G | Sony UK when you purchase a Sony XZ on a Freestyle plan. While stocks last.

Save £60 with Samsung J3: Based on price drop compared to previous monthly price of £15, saving over life of contract. While Stocks last.  

£20 for 100GB SIM: Based on £10 discount on our 100GB plan (usually £30). Discount continues as long as you remain on the same plan. Offer ends 31/10/18. Terms and conditions apply.

£10 for 6GB SIM: Boosted from 3GB. Increased allowance continues as long as you remain on the same plan. Offer ends 31/10/18. Terms and conditions apply.

£16 for 30GB SIM: 30GB for £16 SIM Only plan. Boosted from 10GB. Increased allowance continues as long as you remain on the same plan. Offer ends 31/10/2018. Terms and conditions apply.

Lowest monthly price: Comparison of our 36 month handset loan agreement and 1GB data, 300 minutes, unlimited texts airtime plan against published standard pricing from major competitors. Other operators offer 24 or 30 month loan terms. Email

Pay as you go handset sale: Savings claims based on price drop compared to previous price of each handset.

Refer a Friend: You must have your friend's permission to share their details with Virgin Media. We will use their details to contact them about this offer only. Friend must purchase through the link we send them (not through another channel) within 30 days of receipt to qualify. Reward paid by BACS within 30 days of the end of your friend’s 14-day customer satisfaction guarantee (CSG) period. Reward not payable if friend cancels purchase in CSG period.

Data Rollover: Unused data from your inclusive monthly allowance will be added to next month’s allowance (Rollover Data). Rollover Data is used ahead of your monthly data. Unused Rollover Data expires at the end of that monthly allowance period. Data add-ons excluded. 4G plans only.

Data-free Messaging on WhatsAapp, & Facebook Messenger & Twitter:  Standard UK messaging (video, picture, audio) does not deplete data allowance. Live video streaming & Voice & video calls excluded. 4G plans only. When monthly allowance via standard data usage is £3/day per GB. We welcome new messaging partners to this service.

Flexible Plans: Change your airtime plan up or down without penalty at any time during your contract. New allowance and price applies from your next monthly billing cycle until you switch again.

Roam Like Home: Fair use policy applies. See

Unlimited Data/ Minutes/ Texts for cable customers: Unlimited plan is for Virgin TV, fibre or home phone customers only, includes unlimited data, and unlimited minutes and texts allowance to inclusive UK numbers for as long as you remain a Virgin TV, fibre or home phone customer. Includes UK calls to UK landlines (01, 02, 03) & UK mobile networks. Jersey, Guernsey and Isle of Man mobiles excluded. UK texts and data only. Acceptable use policy applies.

Truly Unlimited discount: Based on £5 monthly discount on our Truly Unlimited plan. Discount continues as long as you remain on the same plan. Offer ends 02/10/18. Further Legal Stuff applies, see

Welcome to Virgin Media Protect, brought to you by Asurion

Virgin Media Protect consists of:

  • Mobile phone insurance covering loss, theft and damage (please see the Insurance Terms and Conditions below for further details).
  • Mobile Rescue, the app and helpline that connects you to Tech Experts who can help with your phone frustrations (please see the Mobile Rescue Terms and Conditions of Use below for further details).

Payment is collected in a single monthly premium by Asurion Europe Limited. If either the insurance or the Mobile Rescue is cancelled, the other is cancelled automatically.

Insurance Terms and Conditions

Nobody likes reading the small print, but to avoid any surprises, please:

  • Read the insurance Terms and Conditions in full so you know what’s covered, what’s not and how to claim
  • Block any lost or stolen device as soon as you discover it’s missing by calling Virgin Media on 0345 6000 789* to protect against unauthorised calls
  • Make a claim, ideally within 30 days of discovering that your device is damaged or missing by submitting a claim 24/7 at or by calling us on 0345 030 3291*
  • Pay the excess fee to complete your claim for a replacement device which may be refurbished to ‘as new’ standard. The excess fee was confirmed in your welcome pack and you can call us at any time to check it
  • Comply with our reasonable instructions, including switching off or uninstalling any apps which prevents our access to remove data from the claimed for device
  • Return any damaged or faulty device in the pre-paid packaging provided with your replacement – or you’ll be charged a non-return fee (based on the value of the non-returned model)

Insurance Terms and Conditions - for customers joining from 14 May 2018 onwards.

Please read the Terms and Conditions in full so you understand what's covered and what’s not. The terms 'we', 'our' and 'us' means Asurion Europe Limited (the policy administrator) and 'the Insurer' means WDP Insurance limited). 

A. Your cover

Virgin Media Protect gives worldwide cover to protect your device against:

  • Loss and Theft
  • Malicious damage caused by someone who doesn’t have your permission to use the device
  • Accidental damage (including cracked screens and liquid damage)
  • Pet damage
  • Out of warranty breakdown

You're covered as soon as the device is in your hands. You're covered when you lend your device to family or friends and whenever you travel abroad.

We don't offer 'new for old' cover so any replacement device you receive may be refurbished to our standard using original equipment manufacturer parts.  In the unlikely event we can’t send you a same model replacement, we'll offer you a different make, model or colour device with comparable features and functionality.

You can buy Virgin Media Protect provided:

  • You're buying or upgrading your device with Virgin Media
  • You're over 18
  • You haven't had a mobile insurance policy declined or cancelled by us in the past or a claim denied due to fraud

You can also buy Virgin Media Protect if you and the main

authorised user of the device are resident in the UK. If at any time you or the authorised user are no longer going to be resident in the UK, you need to contact us using the details above and let us know. Your cover will be automatically cancelled.

B. The cost of cover

Your monthly premium and claim excess fee (the amount you have to pay towards the cost of your replacement device to complete a claim) is based on the value of your device at the time of purchase and confirmed in your welcome letter.

Monthly premiums by device model are: £4, £6, £8, £10, £12 or £14
Claim excess fees by device model are: £30, £60, £80, £100 or £125 or £150

Asurion will collect your monthly premium in advance by separate direct debit (this will show on your statement as NEWAsurion Europe LTD RE VirginPhoneIns) on behalf of the Insurer. You need to pay the first month’s premium before any claim can be completed, your cover then renews automatically for the next 59 months after which we’ll cancel your policy. As devices age they will fall in value and so from time to time we may adjust your excess fee downwards. Call us to find out your current excess fee

C. What's not covered

  • Any device other than one purchased from Virgin Media and shown on your welcome letter unless replaced by us or replaced under manufacturer warranty.
  • Any claim if you haven't paid your insurance premium. If you haven't paid a premium but your policy hasn't yet been cancelled, we'll process your claim if you pay the outstanding amount.
  • The excess fee you have to pay to complete a successful claim
  • The cost of any calls, texts, data usage or downloads on a lost or stolen device.
  • A third or subsequent claim in any 12-month period.
  • Accessory-only claims.
  • Accessories other than the battery, mains charger and any hands-free kit that came with the device.
  • Cosmetic damage – where the device works as normal, except where you are claiming for a cracked screen.
  • Damage caused by making alterations to the device or acting against manufacturer guidelines.
  • The cost of any repair to your device unless we instruct it.
  • Any fault that happens within the manufacturer's warranty period (where the manufacturer covers you against certain operating failures).
  • Any malicious or deliberate damage caused by you or somebody you have authorised to use the device.
  • Any losses or consequences you face as a result of being without your device.
  • Loss or corruption of any kind of app, software or digital content other than standard manufacturer software.
  • Confiscation of your device by a finance company or government agency (such as the police).
  • Any claim that we find to be fraudulent. If we settle a claim that's later found to be fraudulent we may take action to recover our costs.
  • Your SIM card.

D. Making a claim

  1. For lost or stolen devices, call Virgin Media as soon as possible (we recommend you do this within 48 hours) on 0345 6000 789* (+44 7953 967 967 from abroad) to block it against unauthorised use. We recommend you report any stolen device to the police, as we have the right to require a crime reference number to complete your claim.

  2. Submit your claim online 24/7 at

  3. Claim by phone using the contact details set out in Section I

Please have a payment card ready to pay your claim excess fee. We accept MasterCard and Visa debit or credit cards.

If you report a claim to us more than 90 days after discovering the loss, theft, fault, breakdown or damage to your device, we will still consider your claim, but it may impact our ability to assess your claim and could, in some cases, result in it being declined.

We will ask you to provide relevant information to support your claim. In some cases, we may also ask you to complete a written claim statement and/or provide evidence of your identity.

When you make a claim, we'll block any lost or stolen device automatically before sending a replacement. We won't be able to complete your claim until you agree to our blocking that device. Once your claim is completed, we (and only we) can unblock that device.

We aim to send a next-day 'as new' replacement for claims approved before 8.30pm Monday to Friday and 2.30pm on weekends. For claims accepted outside of these times, you will receive your 'as new' replacement phone within 2 days. If we're late, let us know and we'll give you £20, paid to the payment card used to pay your claim excess fee within 30 days.

This excludes:

  • Claims made or deliveries that fall on a Bank Holiday.
  • Deliveries outside of mainland Great Britain including deliveries to the Scottish Islands, Northern Ireland and the Channel Islands.
  • Any delay caused by something outside our control like extreme weather, natural disaster, epidemic or crime, and supply shortages affecting the industry (e.g. where new model devices are in very high demand and short supply after launch).

Please make sure someone is in to sign for the delivery. Your replacement comes with:

  • A 24-month warranty
  • The usual device accessories, if yours were involved in the incident or we provide you with a different model replacement
  • Prepaid packaging to return any damaged or faulty device (minus the SIM card, battery and charger).

As soon as you receive your replacement device, the original claimed-for device (the faulty or damaged device or the lost or stolen device if later recovered) becomes the property of the Insurer and must be returned to us within 15 days. Otherwise, we'll charge a non-return fee (based on the value of the non-returned model) to the payment card used to pay your excess fee. The device is your responsibility until it arrives with us. Please make sure that when you go to the Post Office that you get proof of postage (this is free) and confirmation of the weight of the package you are returning to us. We will not approve any further claim until you have returned the claimed-for device or paid the outstanding amount.

You must comply with our reasonable instructions including switching off or uninstalling any app which prevents our access to remove data from the claimed-for device. If you need any help with this please call us on 0345 030 3291*. If you refuse to do it we will not proceed with your claim. If you fail to do it we will treat that as a non-return and may charge you a non-return fee.

E. Cancelling your cover and changes to the policy

You can call or email us to cancel your policy (See section I. Contact Details) or write to us at Virgin Media Protect, PO Box 71012, London W4 9FW.

You can cancel within the first 28 days and (if you haven't made a claim) we'll refund any premium paid. Otherwise, you can cancel at any time and cover will finish at the end of the paid-for period. When you buy another device from Virgin Media on the same mobile number and add insurance, we'll cancel cover on your old device automatically. We'll set up a policy for the new device and confirm your cover start date, premium and claim excess in writing.

We’ll cancel your policy if you fail to pay the monthly insurance premium, have two successful claims in any 12-month period or if you make a claim we find to be fraudulent. We’ll also cancel your policy if your pay monthly airtime contract with Virgin Media terminates, unless you and we agree to continue cover when you change to a different airtime plan. If we cancel your policy, we’ll send you written confirmation, including your cover end date. We may also cancel your policy if it is no longer economically viable to provide this product or if we, or the insurer, withdraw from the market of providing policies of this type in the UK. If this happens we’ll give you at least 30 days’ notice sent to the current contact details we have for you.

We may change your policy terms or alter the premium or excess fee for future periods of cover based on significant adverse claims experience, significant increase in our operating costs, inflation, economic and environmental factors, and changes in legislation, taxation or interest rates. If we make a change that increases any charges or reduces your cover, we’ll give you at least 30 days' notice sent to the current contact details we have for you and you will be able to cancel your policy if you are not happy with our changes. If we make any change that improves your cover, we may apply it straight away without notice.

If you cancel Virgin Media Protect you won’t have access to the Mobile Rescue service.

F. How to complain

You can call or email us (See section I. Contact Details) or write to us at Virgin Media Protect, PO Box 71012, London W4 9FW. If we can't resolve your complaint right away, we'll email or write to you within five working days to outline our next steps. If the issue still isn't resolved within two weeks, we'll contact you again to keep you up to speed on what’s happening.

If you’re not happy with the outcome of your complaint or we haven't given our final response within 8 weeks of you raising your complaint, you can contact The Financial Ombudsman Service by phone: 0800 023 4567 (Freephone) or 0300 123 9123, by email: or in writing at: Exchange Tower, London, E14 9SR. You need to contact them within 6 months of receiving our final decision. The service is free and we are bound by any decision the Financial Ombudsman reaches. This won't affect your statutory rights or prejudice your right to take subsequent legal proceedings. See for more details.

G. Who provides this cover

This insurance is administered by Asurion Europe Limited ('Asurion'), which is authorised and regulated by the Financial Conduct Authority (no. 502545), registered in England and Wales with company number 6568029 at Chiswick Place, 272 Gunnersbury Avenue, Chiswick, W4 5QB. The Insurer is WDP Insurance limited, which is authorised by the Prudential Regulation Authority and is regulated by the Financial Conduct Authority and the Prudential Regulation Authority (no. 202205), registered address: 20 Fenchurch Street, London, EC3M 3AW. Go to or call 0800 111 6768 (Freephone) or 0300 500 8082* to check the Financial Conduct Authority's register.

You and the Insurer may choose which law will apply to this contract. Unless we agree otherwise, Virgin Media Protect is governed by the law of the part of the United Kingdom that you live in (England and Wales, Scotland or Northern Ireland) and all communication from us will be in English.

Any payments collected by Asurion under these terms and conditions are collected on behalf of the Insurer.

The Insurer is covered by the Financial Services Compensation Scheme (FSCS). In the unlikely event that we can’t meet our liabilities you may be entitled to compensation to a maximum of 90% of the claim under this scheme. Further info can be obtained from the FSCS on 0800 678 1100 (Freephone) or by going to

H. How we will communicate with you

We will communicate with you by SMS, email or in writing using your given contact details. We will also send certain communication regarding your policy by SMS to the mobile number associated with your airtime contract.


I. Contact Details

Call: 0345 030 3291

8am-9pm Monday to Friday

9am-6pm weekends (closed Bank Holidays)


Write to: Virgin Media Protect, PO Box 71012, London, W4 9FW

Virgin Media Protect with Mobile Rescue Privacy Notice

We understand the importance of protecting your privacy. We want you to understand what personal information (also known as personal data) we collect, why it is collected, how it is used, and other important information so that you are informed and there are no surprises.

Asurion Europe Limited is registered with the Information Commissioners Office as a Data Controller (number Z2176995).

Asurion Soluto Europe Limited is registered with the Information Commissioners Office as a Data Controller (number ZA215099).

Personal information we collect when you use our services is needed for the following purposes:

Contract: to communicate with you, process enrollments, bill and collect, process cancellations, process claims that you submit, provide customer service, administer your policy, and manage our supply chain management to deliver replacement devices to you.

Legitimate interests: for maintaining our books and records, maintaining security and integrity, monitoring use and performance, quality assurance, fraud detection and prevention, and product improvement and development.

Comply with legal requirements: to notify you as required by law in the event of a breach regarding the security of your personal data. We also use your personal information to comply with any other UK or EU legal requirements.

If you do not desire for your personal data to be processed in accordance with these terms, you may cancel your contract at any time in accordance with the terms and conditions.

If you fail to provide certain information when requested, we may not be able to provide the services for which you have contracted, such as processing a claim.

Where to turn with questions

If you have any questions on this notice, please contact our Data Protection Officer by postal mail or email anytime.


Attn: EU Data Protection Officer
c/o Office of the General Counsel
648 Grassmere Park
Nashville, TN, USA 37211

We may collect the below types of personal information:

• Name;

• Mailing address;

• Email address;

• Mobile phone number and information that identifies your mobile device, such as an IMEI;

• Information collected after obtaining your permission;

• Any information that you provide as part of filing a claim;

• Information provided by your mobile network provider to validate your claim;

• Other information that personally identifies you or is linked or linkable to you.

As part of the claim process, Asurion or its affiliates may require you to provide a copy of your driver’s license, passport or other forms of identification. Additionally, in order to process your claim, Asurion or its affiliates may request your shipping and billing information, credit card information or other preferred payment means.

We will not use or disclose your personal information to third parties except as disclosed in this notice.

Asurion may transfer your personal information to:

Non-affiliated companies that include telecommunication carriers, credit card payment processors, security services providers, service providers who send communications on our behalf and third parties providing claims fulfillment, supply chain logistics, data center operations, information technology, customer service and quality assurance monitoring of customer service. These companies are required to comply with the principles set out in this notice and only use such personal information for the purposes for which it was provided to them;

A third-party, in the event of a proposed or actual purchase, sale (including a liquidation, realisation, foreclosure or repossession), lease, merger, amalgamation or any other type of acquisition, disposal, transfer, conveyance or financing of all or any portion of its business or of any assets or shares of our business or a division thereof in order for you to continue to receive the same or similar products and services from the third-party. In these circumstances, personal information may be shared with the actual or prospective purchasers or assignees, or with the newly acquired business.

To determine the appropriate period which we will keep your personal information before we securely destroy it, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorised use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.

In some circumstances we may anonymise your personal information so that it can no longer be associated with you, in which case we may use such information without further notice to you.

Our services are not directed to, and we do not knowingly collect personal information from, individuals under the age of 18. If a child is accessing services without your consent, please contact us by using the information provided below so that we can remove any personal information provided.

Personal information we collect from you may be processed by Asurion and third-parties as described in this notice in the United States and other countries and used consistent with your relationship with Asurion and the practices described in this notice.

Personal information will only be transferred to locations outside of the UK and the EU where permissible legal structures exist or where the country is deemed “adequate” by the EU Commission.

We have implemented technical and organisational measures designed to provide appropriate levels of security for your personal data. Reasonable administrative, logical, and physical controls are in place to prevent your personal information from being accidentally lost, used, or accessed in unauthorized ways.

While we take various steps to ensure the accuracy and completeness of your personal information, we rely upon you to provide accurate and complete personal information when interacting with us.

Under certain circumstances, by law you have the right to:

•Request access to your personal information (commonly known as a ‘data subject access request’). This enables you to receive a copy of the personal information we hold about you.

• Request correction of any incomplete or inaccurate personal information that we hold about you.

• Request erasure of your personal information when there is no need for us continuing to process it or you have exercised your right to object to processing (see below).

• Object to processing of your personal information where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground.

• Request the restriction of processing of your personal information to suspend the processing, for example if you want us to verify its accuracy or the reason for processing it.

• Request the transfer of your personal information to another party.

If you want to exercise any of these rights, please contact the Data Protection Officer in writing per the ‘Where to turn with questions’ details in this notice. Valid requests will be honored within 30 calendar days of request. This 30-day period may be extended for another 2 months for complex requests with notification of the reasons for the extension to you. Any such requests should be submitted to the Data Protection Officer.

You will not have to pay a fee to access your personal information (or to exercise any of the other rights). However, we may charge a reasonable fee if your request for access is unfounded or excessive. Alternatively, we may refuse to comply with the request in such circumstances. In addition, there may be requests that we are unable process because of other EU legal requirements. If a request is denied, we will notify of the reason.

We may need to request specific information from you to help us confirm your identity and ensure your right to access the information (or to exercise any of your other rights). This is another appropriate security measure to ensure that personal information is not disclosed to any person who has no right to receive it.

You also have the right to lodge a complaint with the UK Information Commissioner’s Office or other EU supervisory authority. However, if you have a complaint regarding the processing of your personal information, we request that you first contact the Asurion Data Protection Officer as indicated in the Where to turn with questions section of this notice and we will reply promptly.

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Please note standard charges apply, please check with your network operator for rates.