For The Company
Oh yeah? Wanted by whom?
Comprising stage school graduates auditioned by a major label, and furnished with songs by Cathy Dennis, Guy Chambers and Taio Cruz, boy band The Wanted could have been dreamed up on a spreadsheet on Simon Cowell's laptop.
They may be a forensically cynical operation but their clinical manoeuvres are reaping early rewards, with debut single All Time Low hitting the number one slot and its recent follow-up Heart Vacancy peaking at number three.
No matter how accomplished the packaging, they could not do this if the songs were not in place, and slick confections such as Replace My Heart and Weakness hint that they have located a lucrative musical niche somewhere between JLS and early Justin Timberlake.
This is a polished, efficient album of ultra-contemporary pop and R&B, with only the Ennio Morricone-sampling Let's Get Ugly misjudging the cheese levels. Pre-teens and tweenies will love The Wanted: if you are any older, they really are not your business.